Ethan Moore
Ethan Moore
Writer

About the author

Ethan Moore, a lead writer at BettingRanker, brings a wealth of international expertise to the Philippine gaming landscape. Based in London but with a keen eye on the Southeast Asian market, he utilizes a data-led approach grounded in a Sports Analytics degree to explain sports betting, odds, and strategy for online casino readers in the Philippines. His work focuses on clear analysis, practical tips, and careful platform comparisons to help local players make informed choices. Outside work, he follows basketball and football events and enjoys testing betting models in practice. He prioritizes clarity and accuracy in every review. Personal interests and hobbies: sports, data visualization, statistical modeling, and attending live matches.

Professional experience

BettingRanker
Writer
March 2022 – Present
iGaming Insights Group (London)
Senior Content Analyst
June 2019 – February 2022
Digital Gaming Review (London)
Sports Betting Content Writer
September 2016 – May 2019

Education

BSc (Hons) Sports Science
Loughborough University
2010 – 2013
MSc Sports Analytics
University of Liverpool
2014 – 2015

Industry Footprint

8+
Years of industry experience
30+
Online casino platforms evaluated
250+
Articles published
12+
Industry reports and research contributions
Why Filipino Players Can Trust Ethan Moore’s Expertise

Ethan combines years of industry writing with a data-led Sports Analytics background, giving him a solid technical footing for the Philippine market. He systematically evaluates sportsbooks and casino platforms, testing odds, models, and site features with clear metrics and hands-on trials. His work emphasizes transparent analysis, practical tips, and careful comparisons of providers like Evolution Gaming and Playtech, so complex betting concepts become easy to follow. That consistent, research-driven approach and direct experience assessing platforms make him a reliable, knowledgeable writer for BettingRanker.

"I use data and clear analysis to break down odds, strategy, and platform differences so readers in the Philippines can make smarter choices, whether they’re comparing casinos or testing a betting model."

Q&A With Ethan

How does your Sports Analytics degree influence your writing at BettingRanker?

My degree shapes a data-first mindset: I prioritize statistical evidence and reproducible analysis when explaining odds, strategies, and platform features. That helps me turn complex concepts into clear, actionable guidance for players looking for the best value in the Philippines.

How do you balance technical analysis with accessibility for general readers?

I translate statistical findings into simple examples, visualizations, and step-by-step recommendations while avoiding needless jargon. The goal is to make insights useful whether someone is a novice or an experienced bettor in the local scene.

Do you test betting models in real conditions, and how does that inform your work?

Yes—where practical I backtest models with historical data and run small-scale live trials to validate assumptions. Real-world testing helps me identify hidden frictions and refine risk-management advice for those playing games from Pragmatic Play or Playtech.

What’s your typical process for evaluating a betting product or article topic?

I start with data collection—market odds, payout structures, and platform terms—then run quantitative checks and model simulations before drafting clear takeaways. Final edits focus on clarity, accuracy, and practical tips readers can apply when using local services like GCash or Maya.

What criteria do you prioritize when comparing betting platforms?

I focus on odds competitiveness, transparency of terms, bet types available, responsible gaming features, and payout reliability. For the Philippine market, I specifically look at the integration of GCash, Maya, and GrabPay to ensure seamless transactions for users.

How do your personal interests, like live sports and data visualization, feed into your articles?

Attending events keeps my understanding of sport dynamics current, while data visualization helps me present complex patterns clearly. Both help me produce engaging, evidence-based content that Filipino readers can act on with confidence.

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